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June 7, 2011

Cannes Predictions 2011: Official Selections

Published by Drew Wehrle

Here they are, the official picks that comprise our 2011 Cannes Predictions Reel.  For the 24th year, we’ve scoured the shows, consulted with experts and narrowed the field to an elite group of 40 Lion contenders.  This year’s collection includes work from 14 countries, spread across multiple channels and product categories.

Check out each contender by following the links below, or download this handy interactive PDF log.

  1. HeinekenThe Entrance” – Wieden + Kennedy, Amsterdam, Netherlands
  2. TargetKaleidoscopic Fashion Spectacular” – Mother, New York, USA
  3. T-MobileWelcome Back” – Saatchi & Saatchi, London, UK
  4. IkeaCats” – Mother, London, UK
  5. Carlton DraughtSlo Mo” – Clemenger BBDO, Melbourne, Australia
  6. DieselA Brief History” – Santo, London, UK
  7. World Wildlife FoundationSave as WWF” – Jung von Matt, Hamburg, Germany
  8. Nike – FootballWrite the Future” – Wieden + Kennedy, Amsterdam, Netherlands
  9. GatoradeReplay – Season 2+3” – TBWA\Chiat\Day, Los Angeles, USA
  10. Volkswagen – PassatThe Force” – Deutsch, Los Angeles, USA
  11. Sony PlayStation – DC UniverseMr. Lee” – Leo Burnett, Madrid, Spain
  12. FedExExchange Student” – BBDO, New York, USA
  13. Shangri-La HotelsIt’s In Our Nature” – Ogilvy & Mather, Hong Kong, China
  14. Tipp-ExA Hunter Shoots a Bear” – Buzzman, Paris, France
  15. Google Creative Lab / Arcade FireThe Wilderness Downtown” – Chris Milk & @radical.media, USA
  16. Coca-Cola – Burn Energy DrinkRide” – Publicis Mojo, Sydney, Australia
  17. Nike – BasketballThe Film Room” – R\GA, New York, USA
  18. Leo Burnett IndiaThe Gandhi Font” – Leo Burnett, Mumbai, India
  19. Berghs SchoolDon’t Tell Ashton” – Berghs School, Stockholm, Sweden
  20. Innovative ThunderPay With a Tweet” – R\GA, New York, USA
  21. Old SpiceResponse Campaign” – Wieden + Kennedy, Portland, USA
  22. PumaAfter Hours Athlete” – Droga5, New York, USA
  23. Diageo – Bundaberg RumFavourable Lie” – Leo Burnett, Sydney, Australia
  24. New Zealand LottoLucky Dog” – DDB, Auckland, New Zealand
  25. Domestic Violence HotlineMercy Street” – Y&R, New York, USA
  26. Carinho de VerdadeThe World’s Biggest Hug” – Monumenta, Brasilia, Brazil
  27. Overturn Prop 8Devin & Glenn” – Saatchi & Saatchi, New York, USA
  28. Logitech Revue With Google TV Ivan Cobenk” – Goodby Silverstein & Partners, San Francisco, USA
  29. AllstateTeen Driver” / “GPS” / “Douglas Fir” – Leo Burnett, Chicago, USA
  30. Bolthouse FarmsBaby Carrots” – Crispin Porter + Bogusky, Boulder, USA
  31. BGH Air ConditionersBig Noses” – Del Campo Nazca Saatchi & Saatchi, Buenos Aires, Argentina
  32. 4th Amendment WearMetallic Ink Undertones” – 4th Amendment Wear, Boulder, USA
  33. NikeRepublica Popular do Corinthians” – F/Nazca Saatchi & Saatchi, Sao Paulo, Brazil
  34. IBMWatson” – Ogilvy & Mather, New York, USA
  35. Google – Chrome BrowserChrome Speed Tests” – BBH & Google Creative Labs, New York, USA
  36. Volkswagen – Fun TheorySpeed Camera Lottery” – DDB, Stockholm, Sweden
  37. Drive DryThey’d Love To Meet You” – Fox P2, Capetown, South Africa
  38. Johnny Cash – American IV “The Johnny Cash Project” – Chris Milk & @radical.media, USA
  39. Chrysler – Chrysler 200Born In Fire” – Wieden + Kennedy, Portland, USA
  40. Bing / Jay-ZDecode Jay-Z With Bing” – Droga5, New York, USA
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3 Comments to Cannes Predictions 2011: Official Selections

  1. Paper
    June 7, 2011 at 3:33 PM | Permalink
  2. Dan Master
    June 8, 2011 at 10:11 AM | Permalink

    One more is missing. The first interactive billboard with 4sq.
    http://scaryideas.com/content/22635/

  3. Lucca
    June 17, 2011 at 9:19 AM | Permalink

    Favor corrigir o nome da R/GA que está erroneamente escrito R\GA.
    Grato

  1. By on June 7, 2011 at 11:32 AM
  2. By on June 14, 2011 at 3:58 PM
  3. By on June 17, 2011 at 6:29 AM
  4. By on June 21, 2011 at 6:46 PM
  5. By on June 25, 2011 at 9:01 AM

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